CONTEXTUAL ADVERTISING
What is Contextual Advertising?
Contextual advertising refers to advertisements appearing on websites or more recently on mobile phones, where the advertisements are selected and served by automated systems depending on the content chosen by the user.
Contextual advertising also is used by search engines to display ads on their search results pages based on what word(s) the users has searched for.
How does it work?
A contextual ad system scans the text of a Web site for keywords and returns ads dynamically to the Web page based on what the user is viewing, either through ads placed on the page or pop-up ads. For example, if the user is viewing a site about sports, and the site uses contextual advertising, the user might see ads for sports-related companies, such as memorabilia dealers or ticket sellers.
What’s in it for Websites Owners?
Contextual advertising has made a major impact on earnings of many websites. As the ads are more targeted they are more likely to get clicked, thus generating revenue for the owner of the website (and the server of the advertisement).
If you as a website owner can appreciate the benefits of using contextual advertising, then it’s worth your while spending few minutes exploring the benefits of Contextual Links.
Contextual Links
Webmasters with commercial websites are always looking for new ways to make money on their websites. Until now, unless you sold a great product or service, your best money making option is Google Adsense.
Unfortunately, Adsense is pretty much the only game in town, and in the absence of any credible competition, the Adsense people have been abusing their publishers by consistently lowering payouts. This makes the stockholders of Google happy because of record profits, but Google is not building any goodwill among their publishers.
Contextual Links from newsbooster.com are about to change that situation. The newsbooster.com Contextual links is a new concept in website advertising that is going to turn website advertising and marketing upside down.
How does it Work?
newsbooster.com Concetptual Links offer website owners an automated way to sell monthly contextual links on their current web pages. The unique thing about newsbooster is that standard HTML text links are created for advertisers – dynamically - in the middle of current content of established web pages.
The newsbooster concept helps both the publisher and the advertiser tremendously. Since the advertiser gets a regular HTML contextual link, they will get click-through traffic in addition to page popularity. Publishers, on the other hand, are able to sell contextual links on their entire website.
What’s in it for Advertisers?
For years the search engines have complained webmasters buy links that are not relevant, making the use of backlinks in their algorithms more difficult. With newsbooster Contextual links, advertisers are able to purchase extremely relevant text links that drive traffic while serving the algorithmic needs of the search engines
The newsbooster Advantage
- newsbooster offers a better way to use text link advertising
- newsbooster satisfies search engines algorithms by inserting text links in the relevant TEXT of web pages rather than in irrelevant footers and side bars tables.
- newsbooster offers webmasters a new way to significantly monetize their entire website with very little extra work.
- Foxter offers webmasters and SEOs a search engine friendly way to incorporate text link advertising into their website marketing plan
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